WARNING Psychological Triggers Exposed

The one thing that will grab people's attention almost more than anything is some type of warning. We all pay close attention to weather warnings, health warnings, legal warnings, people to people warnings and of course product warnings. But product warnings don't have to be bad you can warn people about something good too. And warnings don't even have to be about your product they can be about your particular marketing offer. The purpose of this report is to show you how to use product warnings to gain your prospect's attention or make then at least curious enough to read your promotional offer. And last but not least how to follow-up your product warning with a persuasive reason to purchase your product.

One of the first things that will grab your visitor's eyes when they see your sales letter is your graphics. You can use all kinds of graphics that express that you have a warning about your product or in your sale letter. You could use symbols that are similar to warning signs we see every day in our lives.