With the eBay marketplace becoming ever more over-crowded, it’s now increasingly more important to create auction titles that work. You really do need to stand out from your rival eBay sellers. So what does an auction title need to do? Its most important job is to get people to click onto your auction. You can have the most amazing bargain in the world, or an absolutely fantastic and compelling advert, but if people never get that far then you’ll never make sales. The first step in the buying process is for people to click onto your auctions.

So how do I create a “winning” title? The tips below are what I’ve learned as an eBay seller over the past few years. I’ve tried many different strategies and ideas, and these are the ones that work. They bring in the buyers time and time again. “MY TOP 6 TITLE TIPS” Create mystery. A relatively unknown ‘secret’ is to create mystery around your auction or product. This makes people intrigued, and ultimately results in more people clicking onto your auction.