There's some great news… which is you don’t have to be super- creative to produce your own unique product. You may always do what so many others do, and that's to upgrade something that exists; or make it greater and better it. You may produce a product mash-up and produce something over your own. Example, you've some particular issue or subject, and you have 3 or 4 ebooks on that issue.

You may simply take ideas from all these ebooks and produce your own. You don’t copy but instead learning from them and making a product of your own that lets in your own ideas, analysis and data.